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Who are the best CPAs for startups?

Vanessa Kruze Kruze Consulting

Vanessa Kruze

CEO and Founder of Kruze Consulting

I’m happy to report that the vast majority of our business comes from referrals from existing clients, so I’ll venture to say that my firm, Kruze Consulting, is becoming well known within the startup community.

Background on Kruze: We provide Accounting, Tax, Finance, Bookkeeping and HR expertise for over 500+ funded startups. Our clients raise over $1 Billion in VC and seed funding a year!

I’m a CPA, and in the past I’ve worked at Deloitte Tax and I was the Controller of a 120+ employee startup. Our COO Scott Orn is a Kellogg MBA, former VC Partner at Lighthouse Capital Partners, and before that was an investment banker at JPMorgan’s technology group. Our tax leader is a CPA  - and is an expert on R&D tax credits (a great way for unprofitable companies doing a lot of engineering and R&D work to reduce their burn rate). Our Vice President of Financial Planning and Analysis has an MBA from Wharton and used to be a VC, and an exec at several companies that raised a ton of venture funding. 

What to look for in a CPA for your funded startup

Companies that have raised seed and venture capital are not like other businesses. They need finance and tax advice from a CPA who understands the unique needs of high-growth, often times unprofitable, companies. Knowing the cash out date, the average burn rate, the variance to burn… plus, since many early-stage companies are in more “regulatory complex” cities like San Francisco or New York, so your CPA needs to be aware of filing deadlines and governmental paperwork.

Plus, a good tax CPA will know the tax code well enough to be able to help the business use tax incentives to reduce their burn rate. Kruze Consulting’s CPAs know what government incentives are available to help cut startups burn - our firm has executed almost $10 million in startup R&D tax credits last year. 

Specialized Startup CPA Services

Early-stage companies are not all the same - a SaaS business is very different from a biotech company, and a hardware company is not at all similar to an ecommerce company. Some CPAs are specialized in particular verticals - ours is high-growth, VC-backed companies. From SaaS to healthtech to hardware to ecommerce, we have specialized CPAs and accountants on staff who can help your company navigate the VC landscape and manage your growth.

Some of the CPA and accounting services we provide include: bookkeeping, payroll, benefits, taxes, venture and venture debt advice, 409A valuation reporting, board prep, budget creation and HR. 

We have offices in NYC, San Francisco, Silicon Valley, Austin and Los Angeles.


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