ACCOUNTING, FINANCE, TAX & HR FOR STARTUPS

Kruze Consulting is Your Trusted Partner and Advisor

We’re not just about accounting services or churning out financials, we want to meet you in person and talk about where you are now and where you’d like to take your startup. Most of our customers think of us as their consulting CFO, even for those startups that already have a CFO in place. Kruze provides startup accounting to over 140+ startups and we've helped some grow from 2 founders to over 100 employees. We’ve seen the same struggles over and over again. At Kruze, we steer you in the right direction and show you the best practices that other startups have had to painstakingly learn. Consulting startup companies in more than just finance is nothing new for us. Ever wonder if you’re startup salary is normal? We can tell you. Looking for a new startup CTO? Kruze has the startup network from San Francisco to New York to help. Is your startup paying too much in rent? We have the blind comparisons. We offer so much more than just the accounting and bookkeeping services.

Kruze Consulting: Startup CPAs that believe in accounting and bookkeeping software

We've built our practice on using the best of breed accounting partners such as QuickBooks, Xero, Gusto, Zenefits, Expensify, Abacus, Avalara, and Bill.com to name a few. Leveraging technology allows us to be more efficient with our time, which saves our clients lots of money. And taking advantage of time saving technology solutions frees us up to focus on higher value add activities for our clients already taking advantage of our accounting services.

Kruze Consulting is a team of Accounting & Finance Professionals

Founder & CEO Vanessa Kruze is a CPA, Deloitte Tax alumni, and former Controller of a 120+ FTE startup. Kruze COO Scott Orn is a Kellogg MBA, former VC Partner and investment banker. Our Staff Accountants and Controllers come from the Big 4 and top venture capital backed startups which makes us a better option than hiring any mildly experienced consulting CFO. Kruze started in San Francisco, but has expanded to the Los Angeles, Chicago and New York markets.

Top Investors trust Kruze for Startup Accounting

Top angel investors and VCs, from San Francisco to New York City refer Kruze to the startups that they’ve invested in because they know that their investment will be taken care of in our stead. For Kruze, accounting and finance is personal. There are many accountants out there, but few CPAs who specialize in accounting and bookkeeping for startups. There are many reporting and compliance checklists that are unique to startups, and we help founders navigate these deadlines. With our strong track record of offering quality accounting services, it is easy for the more notable investors to quickly fill the financial disclosure gaps of their holdings by simply giving founders our phone number. And for startups, we also speak the same language as your investors, which comes in handy when startups need additional advice regarding new investment rounds and have valuation challenges.

What types of startups does Kruze Consulting usually work with?

Kruze Consulting provides accounting services for startups at all stages, but the vast majority of our companies have secured Seed, Series A, and Series B. We look to partner with our startups, going beyond the typical accounting relationship and seeking to provide a higher level advisory role. For this reason, we only work with smart, nice people, regardless of the level of funding or prestige. Second, our startups are venture backed DE Corps; startups and startup accounting are our specialty. Third, many of our clients come to us on referral. We believe that the best way to grow our practice is to provide excellent accounting services for startups to our existing clients. Forth, many of the Kruze clients come to us from incubators and accelerators such as Y Combinator, 500 StartUps, StartX, and more. Finally, we work with founders who are working on revolutionary and exciting projects. We feel honored to be a part of making the world a better place, even if it’s one debit and credit at a time.

Accounting Services, Finance, Taxes, & Payroll all in one solution

Startup CFO services, startup accounting and bookkeeping services, startup annual taxes, expense reports, payroll, benefits: we've got you covered. Custom tailored dashboards are provided weekly or monthly, depending on your preference. Startup founders are often too busy building their company to have the time to take care of their finances. Traditionally, these startups have had to work with a basket of people to get their work done, including bookkeepers, accountants, AP clerks, CFOs, startup consulting companies, and tax accountants. Just coordinating the conversation between all these parties drains even more of a founder’s precious time. At Kruze Consulting, our founders have one point person to manage all startup accounting needs, which saves them time and money.

Kruze Consulting Builds StartUp Financial Models

Kruze Consulting is so much more than bookkeeping and accounting services. We build startup financial models that have been used to pitch and successfully secure millions from top angels and VC firms. It’s not just about using a template, we custom tailor each startup financial model depending on your industry, where you are in your financing, and where you plan to take the startup. You won't need to start from scratch because you’ll be working with a professional that knows the important metrics and average costs.