Kruze consulting Blog

Accounting, Finance, HR and Tax for Startups


Hi! I'm Vanessa Kruze, CPA and I founded Kruze Consulting in 2012. Our firm handles all things Accounting, Finance, HR and Tax for over 200 startups. Follow Kruze Consulting on Twitter to keep up with all of our blog posts, videos and podcasts.

Why Would a Founder or CEO of a VC backed startup get fired?

Why Would a Founder or CEO of a VC backed startup get fired?
Posted on Sun, 19 September 2021 by scott orn

It’s really important to state upfront that no venture capitalist or board member ever wants to fire the founder from a startup.

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8 Ways Employees Steal Money From Startups

8 Ways Employees Steal Money From Startups
Posted on Sun, 12 September 2021 by scott orn

Startup founders, let’s dive into a topic I hope you never have to encounter, but an important one to look at - ways employees steal from a startup. This article will explore the top eight ways employees can steal money from a startup.

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How To Move Your Startup’s Fiscal Year-End From December 31st to January 31st

How To Move Your Startup’s Fiscal Year-End From December 31st to January 31st
Posted on Sun, 5 September 2021 by scott orn

Startup founders, do you want to know how to move your startups’ fiscal year-end from December 31st  to January 31st? Well, you’ve come to the right place.

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Brex vs American Express - Which credit card is best for startups?

Brex vs American Express -  Which credit card is best for startups?
Posted on Wed, 1 September 2021 by healy jones

The Brex corporate card is one of the fastest-growing financial tools we’ve seen startups adopt in the past few years. But traditional card vendor American Express isn’t sitting on its laurels, and has announced their own “Brex Killer” card – “American Express Corporate Program for Startups.”

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Trump Organization Tax Fraud Case - Lessons for Startups

Trump Organization Tax Fraud Case - Lessons for Startups
Posted on Mon, 30 August 2021 by scott orn

Companies love offering indirect benefits to their employees. Employees love receiving these indirect benefits and perks. But, do you know that many of these perks are taxed?

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Paying back the COVID Payroll Tax Deferrals

Paying back the COVID Payroll Tax Deferrals
Posted on Sun, 22 August 2021 by scott orn

This article is about how to pay back CARES act payroll tax deferrals. The Coronavirus, Aid, Relief and Economic Security Act (CARES Act) let employers defer payment of the employer’s portion of the Social Security tax (see IRS Notice 2020-65) This was NOT free money like the PPP Loan; companies are required to back these deferred taxes.

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How Startups Should Maximize Amazon AWS Free Credits

How Startups Should Maximize Amazon AWS Free Credits
Posted on Mon, 16 August 2021 by scott orn

Amazon AWS free credits are a type of currency and are the lifeblood of many startups. Companies can experiment on AWS (Amazon Web Services), get used to it, get their applications deployed, or scale them.

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Should You Offer Cryptocurrency Payroll?

Should You Offer Cryptocurrency Payroll?
Posted on Tue, 3 August 2021 by scott orn

There are a lot of cryptocurrency fans out there. Some startups have their entire business based on it or have just invested in it and are true believers.

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Quick Guide to Matching Assets to Debt

Quick Guide to Matching Assets to Debt
Posted on Tue, 27 July 2021 by scott orn

Today, we’re talking about matching your assets to the right kind of debt. This is especially important for startups buying assets and getting a payback period from their customer.

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How to Handle a Co-Founder Departure

How to Handle a Co-Founder Departure
Posted on Tue, 20 July 2021 by scott orn

Your co-founder tells you he or she wants to depart. This is something no one in a startup wants to go through. But, sometimes if one of the partner’s or one of the founder’s hearts aren’t really in it, it’s way better to know earlier rather than later.

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5 Ways to Collect Cash Upfront from Customers

5 Ways to Collect Cash Upfront from Customers
Posted on Sun, 11 July 2021 by scott orn

All businesses depend on revenue. This is especially true for startups where maybe money is scarce. So, collecting cash upfront from customers is crucial and beneficial to the success of the business.

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Vaccine Tax Credit for Startups

Vaccine Tax Credit for Startups
Posted on Mon, 28 June 2021 by scott orn

The Vaccine Tax Credit was a tax credit created under the Families First Coronavirus Response Act (FFCRA), and was announced earlier this year by the President.

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What Salaries Did Startup CEOs Earn in 2021?

What Salaries Did Startup CEOs Earn in 2021?
Posted on Sat, 26 June 2021 by healy jones

One of the most common questions CEOs ask us at Kruze Consulting is: “How much should my salary be?” Since the Kruze team helps run startup’s books and payroll, it’s natural that we’d get this question. We looked at our payroll data for over 125 seed and venture-backed startups to come up with the answer.

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What happens to my personal taxes if my employer switches to a PEO mid-year?

What happens to my personal taxes if my employer switches to a PEO mid-year?
Posted on Mon, 21 June 2021 by scott orn

A question that comes up every now and then is “my employer changed to PEO, a professional employer organization, mid-year, how does that affect my personal taxes and  W2s?” The answer is, it is not that complex.

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What Happens If Your Startup Doesn’t Make Its Medical Payments?

What Happens If Your Startup Doesn’t Make Its Medical Payments?
Posted on Tue, 15 June 2021 by scott orn

Although this topic only comes up every couple of years in the Kruze client base, it is a huge deal. What happens if your startup doesn’t make its medical payments (as in the monthly insurance premiums that are required to keep the employees’ health plans active)?

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