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Kruze consulting Blog

Accounting, Finance, HR and Tax for Startups


Hi! I'm Vanessa Kruze, CPA and I founded Kruze Consulting in 2012. Our firm handles all things Accounting, Finance, HR and Tax for over 800 startups. Follow Kruze Consulting on Twitter to keep up with all of our blog posts, videos and podcasts.

How Commercial Real Estate Problems Might Hurt Your Startup Bank

How Commercial Real Estate Problems Might Hurt Your Startup Bank
Posted on Sun, 16 June 2024

Nowadays most people don’t think startups and commercial real estate are related, especially since a lot of startups work remotely now and don’t actually need to own or rent any offices.

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How Startups are using AI

How Startups are using AI
Posted on Fri, 14 June 2024

In the rapidly evolving landscape of technology, startups are increasingly turning to artificial intelligence to gain a competitive edge.

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What are a startup’s authorized shares?

What are a startup’s authorized shares?
Posted on Sun, 9 June 2024

Understanding authorized shares is important, because if you know what authorized shares are then you may be able to save your startup thousands of dollars in taxes.

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SVB’s new streamlined closing form for startups

SVB’s new streamlined closing form for startups
Posted on Sun, 2 June 2024

Silicon Valley Bank’s Streamlined Closing Form is an exciting new loan feature for startup founders who are going to borrow money to augment their equity capital.

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Can a founder get his/her startup to pay their apartment rent?

Can a founder get his/her startup to pay their apartment rent?
Posted on Mon, 27 May 2024

My team gets asked this question several times a year - is there a way for a VC-backed founder who is either working from home, or who lists their startup’s address as their home to have their startup pay their rent/mortgage and thus give the founder tax free income?

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How to Manage VC Dollars When Interest Rates Go Down

How to Manage VC Dollars When Interest Rates Go Down
Posted on Sun, 19 May 2024

Over the last six months, inflation has decreased a significant amount (as of the end of February 2024).

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Kruze’s clients are twice as likely to be acquired

Kruze’s clients are twice as likely to be acquired
Posted on Sun, 12 May 2024

Kruze Consulting clients are twice as likely to be acquired as the average startup.

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Cash bookkeeping can affect your gross profit

Cash bookkeeping can affect your gross profit
Posted on Sun, 5 May 2024

Gross profit is a very underappreciated metric in the startup world. Gross profit is the difference between your revenue and the cost of goods sold.

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FDIC insurance for startup funds

FDIC insurance for startup funds
Posted on Wed, 24 April 2024

In the wake of the SVB crisis, startup founders with millions of dollars in VC funding are looking for FDIC coverage over $250,000. Here is how to try to get it.

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Startup Valuations in 2024

Startup Valuations in 2024
Posted on Thu, 18 April 2024

As the leading CPA firm serving VC-backed startups, we are acutely aware of the trends in startup funding - including valuation trends.

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What Salaries Startup CEOs Earn in 2024?

What Salaries Startup CEOs Earn in 2024?
Posted on Thu, 11 April 2024

Kruze Consulting answers frequently asked question ‘What Should my CEO Salary be?’ by looking at payroll data from 110s of seed and venture-backed startups.

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How are Startup Employee Strike Prices Set?

How are Startup Employee Strike Prices Set?
Posted on Tue, 2 April 2024

It’s a common question: Does the startup board have any flexibility when it comes to setting the strike price for options?

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Bookings vs Revenue vs ARR

Bookings vs Revenue vs ARR
Posted on Mon, 1 April 2024

At Kruze Consulting, we get tons of questions about the difference between bookings, ARR and revenue.

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What are Your VC’s Return Expectations Depending on the Stage of Investment?

What are Your VC’s Return Expectations Depending on the Stage of Investment?
Posted on Fri, 29 March 2024

It is incredibly important that startup founders know what their VCs are going for so that they can be aligned and make smart decisions.

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Can You Lose Money if You Sell Treasuries Early?

Can You Lose Money if You Sell Treasuries Early?
Posted on Tue, 26 March 2024

A lot of startups are finding that, with interest rates going up, they have the opportunity to work with a cash management specialist who can then get them into very safe Treasury and corporate bonds, even packages or bundles of bonds. 

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✨ AI-driven question and answer tool with Kruze's Extensive Startup Accounting And Finance Knowledge Base
This is an experiential tool. Do not rely on these responses, always consult with your CPA, tax advisor, accountant or lawyer.

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