Kruze consulting Blog

Accounting, Finance, HR and Tax for Startups


Hi! I'm Vanessa Kruze, CPA and I founded Kruze Consulting in 2012. Our firm handles all things Accounting, Finance, HR and Tax for over 175 startups. Follow Kruze Consulting on Twitter to keep up with all of our blog posts, videos and podcasts.

Recent Kruze Consulting Top 3 Most Popular Podcasts

Recent Kruze Consulting Top 3 Most Popular Podcasts
Posted on Mon, 14 October 2019 by Healy Jones, VP of Marketing

Scott Orn, Kruze Consulting’s COO, has been busy at work interviewing many of the most interesting people on the tech, finance, legal, and HR spheres on the startup environment.

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Top 5 Venture Capital Pitch Decks

Top 5 Venture Capital Pitch Decks
Posted on Mon, 7 October 2019 by Healy Jones, VP of Marketing

A bit part of my job at Kruze is to help our clients prepare to raise venture capital. So I’ve seen a lot of venture capital pitch decks recently.

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Using milestones to gate your burn rate

Using milestones to gate your burn rate
Posted on Tue, 1 October 2019 by Healy Jones, VP of Marketing

Early-stage startups have a constant battle of managing their cash-out dates (when they run of capital) and spending enough to make progress on their business plan.

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Kruze Consulting’s Quora Space - The Up Round

Kruze Consulting’s Quora Space - The Up Round
Posted on Thu, 26 September 2019 by Healy Jones, VP of Marketing

Have you followed our new Quora Space, The Up Round?

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10 Reasons Why Startups Can’t Use Their Payroll Provider for 1099s

10 Reasons Why Startups Can’t Use Their Payroll Provider for 1099s
Posted on Tue, 24 September 2019 by Vanessa Kruze, CEO and Founder of Kruze Consulting

1099s are a pain - somewhat mindless paperwork every startup needs to send to their contractors and many vendors like law firms.

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The Great August Cardio Challenge

The Great August Cardio Challenge
Posted on Mon, 16 September 2019 by Hannah Cole-Leathers, Senior Accountant

It is no secret that sitting upwards of 8 hours a day is harmful to your health. When your profession requires you to use a computer all day, sitting seems to be the only option!

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Brex vs Stripe - Which card is best for startups?

Brex vs Stripe -  Which card is best for startups?
Posted on Wed, 11 September 2019 by Healy Jones, VP of Marketing

One of the fastest-growing tools that we’ve seen our startup clients adopt is Brex’s corporate card. But Stripe’s new card is a huge announcement from a major fin-tech provider to early-stage companies.

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Kruze Consulting in HR Technologist

Kruze Consulting in HR Technologist
Posted on Tue, 10 September 2019 by Healy Jones, VP of Marketing

Post meta descriptionVanessa Kruze, Kruze Consulting’s Founder and CEO, recently published an article on HR Technologist with 4 tips for managing a remote workforce.

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ASC 842: Lease Accounting and Lease Capitalization

ASC 842: Lease Accounting and Lease Capitalization
Posted on Fri, 30 August 2019 by Vanessa Kruze, CEO and Founder of Kruze Consulting

There’s a new rule in town that venture-funded startups need to know about - and consider following if they want to remain GAAP compliant.

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How working capital can impact a startup's cash flow

How working capital can impact a startup's cash flow
Posted on Tue, 27 August 2019 by Healy Jones, VP of Marketing

In the early days of a startup, projecting cash flow is relatively simple, because it’s a one-way street.

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6 Tips for Setting Up Startup Financial Systems

6 Tips for Setting Up Startup Financial Systems
Posted on Thu, 22 August 2019 by Vanessa Kruze, CEO and Founder of Kruze Consulting

At Kruze Consulting we work with hundreds of startups and we see it all -  shoeboxes full of receipts, hand-written, coffee-stained financial ledgers and even a contract on a cocktail napkin!

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Venture Debt Market to Grow to $10 Billion in 2019

Venture Debt Market to Grow to $10 Billion in 2019
Posted on Tue, 20 August 2019 by Healy Jones, VP of Marketing

As experts in the venture debt market, we recently released a study that surveyed venture debt firms and bankers representing over 85% of the venture debt market.

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Event - Managing Departmental Budgets for Fast Growth Startups

Event - Managing Departmental Budgets for Fast Growth Startups
Posted on Thu, 15 August 2019 by Healy Jones, VP of Marketing

Kruze Consulting and Procurify are pleased to present an event for San Francisco startups, Managing Departmental Budgets for Fast Growth Startups.

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When does a startup need Departments in QBO

When does a startup need Departments in QBO
Posted on Mon, 12 August 2019 by Healy Jones, VP of Marketing

Simple is usually best for early-stage companies since more complexity can take time away from critical startups’ goals like hiring, achieving product-market fit, and fundraising.

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Sustainable Coffee Company Roast Umber for WellnessWednesday

Sustainable Coffee Company Roast Umber for WellnessWednesday
Posted on Mon, 5 August 2019 by Hannah Cole-Leathers, Staff Accountant at Kruze Consulting

Brad Gakenheimer joined us for a #wellnesswednesday event to share how Roast Umber is working to break down barriers in exploring coffee, to promote sustainable growing practices and challenge you to enjoy a cup of coffee, as it is.

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