Kruze consulting Blog

Accounting, Finance, HR and Tax for Startups


Hi! I'm Vanessa Kruze, CPA and I founded Kruze Consulting in 2012. Our firm handles all things Accounting, Finance, HR and Tax for over 200 startups. Follow Kruze Consulting on Twitter to keep up with all of our blog posts, videos and podcasts.

Most popular posts in our Quora Space of 2019

Most popular posts in our Quora Space of 2019
Posted on Sun, 9 February 2020 by Healy Jones, VP of Marketing

Our Quora Space - The Up Round - has been growing non-stop since last year! Our almost 11,000 followers get super informative articles on startup finance and accounting every day.

Read More...

Gusto vs Rippling: Which Is Right For Your Startup?

Gusto vs Rippling: Which Is Right For Your Startup?
Posted on Wed, 5 February 2020 by Healy Jones, VP of FP&A

For founders, picking a payroll system, and knowing how to compare the options, presents an important decision that will matter a lot over time.

Read More...

Top 5 Most Popular Podcasts of 2019

Top 5 Most Popular Podcasts of 2019
Posted on Mon, 3 February 2020 by Healy Jones, VP of Marketing

Kruze Consulting’s Chief Operating Officer, Scott Orn, had the honor to interview some of the leading startup founders, executives, venture capitalists, lenders, lawyers, bankers and service providers in our Founders and Friends startup podcast series. We want to share with you all the top five most popular startup podcasts in 2019.

Read More...

Jan 31st Startup Tax Deadlines

Jan 31st Startup Tax Deadlines
Posted on Mon, 27 January 2020 by Healy Jones, VP of FP&A

It’s another busy tax season - and here at Kruze Consulting, we are working hard to make this time of the year go smoothly.

Read More...

A Guide to Tax Returns for Seed Stage Startups

A Guide to Tax Returns for Seed Stage Startups
Posted on Thu, 23 January 2020 by Vanessa Kruze, CEO and Founder of Kruze Consulting

It’s tax season once again and for seed stage startup founders, there’s a lot to know. At Kruze Consulting, our tax experts work with early stage companies through all stages of the tax process. Here are the most commonly asked questions we get from founders.

Read More...

Working Capital 101 for Startups

Working Capital 101 for Startups
Posted on Tue, 21 January 2020 by Healy Jones, VP of FP&A

Venture-backed, early-stage companies should use accrual accounting - I won’t get into the detail here as to why, but if your goal is to raise serious VC funding or get acquired by a public technology company (or eventually have an IPO), you need accrual-based accounting.

Read More...

Company-specific tax filings

Company-specific tax filings
Posted on Sun, 5 January 2020 by Healy Jones, VP of FP&A

Not all tax filings are due on the same date for every company. In fact, many state and local compliance deadlines depend on… well, maybe when your startup first filed the initial filing, or incorporation, or when your business crosses a specific threshold - it really can vary by jurisdiction. Here are some of the state and local filings that vary based on your particular circumstances.

Read More...

2019 Kruze Training Offsite

2019 Kruze Training Offsite
Posted on Tue, 17 December 2019 by Healy Jones, VP of Marketing

The Kruze team is getting together this week for networking, training and 2020 planning.

Read More...

Startup Offsite Travel Policy

Startup Offsite Travel Policy
Posted on Tue, 10 December 2019 by Healy Jones, VP of FP&A

Offsites are becoming more and more popular for startups, especially since many startups are hiring remote workers. Getting everyone together for a few days to go over corporate strategy and training can not only help improve productivity, it can also help grow the right company culture.

Read More...

Kruze Consulting recognized as one of the fastest-growing companies

Kruze Consulting recognized as one of the fastest-growing companies
Posted on Wed, 4 December 2019 by Healy Jones, VP of Marketing

We are pleased to be growing fast - almost as fast as our best startup clients! We’ve recently been recognized as a fast-growing company by several prestigious publications in the US and the Bay Area.

Read More...

10 Things to Get Ready for before Tax Season

10 Things to Get Ready for before Tax Season
Posted on Tue, 19 November 2019 by Vanessa Kruze, CEO and Founder of Kruze Consulting

Nobody likes tax season - even unprofitable startups have to file returns. And that means paperwork, competent financials…time startup CEOs could be spending growing their business.

Read More...

How to Pick an Accountant for a Venture-Backed Delaware C-Corp

How to Pick an Accountant for a Venture-Backed Delaware C-Corp
Posted on Mon, 18 November 2019 by Healy Jones, VP of FP&A

Kruze Consulting is 100% focused on helping seed and venture funded Delaware C-Corps with their accounting needs.

Read More...

Brex vs American Express - Which credit card is best for startups?

Brex vs American Express -  Which credit card is best for startups?
Posted on Tue, 5 November 2019 by Healy Jones, VP of FP&A

The Brex corporate card is one of the fastest-growing financial tools we’ve seen startups adopt in the past few years. But traditional card vendor American Express isn’t sitting on its laurels, and has announced their own “Brex Killer” card – “American Express Corporate Program for Startups.”

Read More...

How are Startups using cloud software that IPO’d in 2019?

How are Startups using cloud software that IPO’d in 2019?
Posted on Thu, 31 October 2019 by Healy Jones, VP of FP&A

2019 hasn’t been the best year for startup IPOs. Uber, Lyft, and Slack are all tradings below their IPO prices - and let’s not even talk about WeWork.

Read More...

Don’t let these October 31st tax deadlines scare you

Don’t let these October 31st tax deadlines scare you
Posted on Mon, 28 October 2019 by Healy Jones, VP of Marketing

On Halloween, Oct 31st, startups on Seattle, San Francisco, and New York, plus C-Corps in the US, have some major tax deadlines! But don’t be afraid, we have you covered.

Read More...