Kruze consulting Blog

Accounting, Finance, HR and Tax for Startups


Hi! I'm Vanessa Kruze, CPA and I founded Kruze Consulting in 2012. Our firm handles all things Accounting, Finance, HR and Tax for over 200 startups. Follow Kruze Consulting on Twitter to keep up with all of our blog posts, videos and podcasts.

Webinar: Life Science Startups Can Lower Operating Costs During COVID-19

Webinar: Life Science Startups Can Lower Operating Costs During COVID-19
Posted on Mon, 19 October 2020 by Healy Jones, VP of Marketing

Our friends from TriNet have invited Kruze Consulting COO, Scott Orn, to host a roundtable to discuss end-of-year planning and outline the activities that life sciences companies need to consider while moving into 2021.

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PPP Loan Documentation and Forgiveness

PPP Loan Documentation and Forgiveness
Posted on Tue, 6 October 2020 by Healy Jones

Now that Paycheck Protection Program loans are finally flowing to our clients, what are the steps you need to take to make sure you get the maximum amount of loan forgiveness possible?

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What Securities do VCs use to Invest in Startups?

What Securities do VCs use to Invest in Startups?
Posted on Tue, 29 September 2020 by Scott Orn, CFA and COO of Kruze Consulting

In the United States, there are four types of securities that are typically used by venture capitalists to invest in Silicon Valley-style startups.

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Should your company reduce salaries when an employee moves to a lower cost geography?

Should your company reduce salaries when an employee moves to a lower cost geography?
Posted on Thu, 24 September 2020 by Scott Orn, CFA and COO of Kruze Consulting

Due to the sudden explosion of remote work, companies are quite commonly asking us if they should reduce the salaries of employees that move to a geography with a lower cost of living.

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Startup office leases and the COVID crisis

Startup office leases and the COVID crisis
Posted on Thu, 17 September 2020 by Scott Orn, CFA and COO of Kruze Consulting

Many startups are finding themselves in a tough situation due to the COVID crisis. And we see many of our early-stage companies cutting their office expenses as a way to reduce their burn rate. What should a startup do if it is in a really tough situation and wants to adjust its office lease?

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Double-entry vs Single-entry Bookkeeping

Double-entry vs Single-entry Bookkeeping
Posted on Wed, 26 August 2020 by Scott Orn, CFA and COO of Kruze Consulting

What is the difference between double-entry bookkeeping, and single-entry bookkeeping, and which is right for a funded startup or high-growth eCommerce company?

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What should I keep my company's accountant abreast of?

What should I keep my company's accountant abreast of?
Posted on Mon, 24 August 2020 by Vanessa Kruze, CEO and Founder of Kruze Consulting

Nothing is worse than surprising your accountant with information that could’ve helped you avert a hefty tax fine or a last-minute crisis. We’ve put together a quick list of things you should tell your accountant ahead of time.

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Best Shopify Apps

Best Shopify Apps
Posted on Tue, 18 August 2020 by Scott Orn, CFA and COO of Kruze Consulting

We work and do the accounting for a TON of eCommerce companies, and have seen many different configurations of Shopify apps. Here is our list of the best apps for your Shopify software stack.

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Pre-Seed Funds

Pre-Seed Funds
Posted on Wed, 12 August 2020 by Scott Orn, CFA and COO of Kruze Consulting

It turns out that pre-seed funds are filling a really important niche in the market. These firms actually help increase the velocity of the earliest stages of venture capital. Greasing the wheels of Silicon Valley, in a way.

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Top three negatives that employees feel about their bosses

Top three negatives that employees feel about their bosses
Posted on Thu, 30 July 2020 by Scott Orn, CFA and COO of Kruze Consulting

As the COO of a people-driven services firm, I spend a lot of time thinking about our employees. We aren’t perfect here at Kruze, but I think we’ve taken a lot of very great steps in the past couple of years to make this a good place to work.

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Your startup is a giant sea monster

Your startup is a giant sea monster
Posted on Tue, 21 July 2020 by Jim Gellas, CPA, VP of Finance

You’re a startup and the world of possibilities lies at your feet.  You’ve developed a product that can provide value to organizations across the globe.  You simply need to let the world know about you.

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What is EPLI and how it could save your startup $100,000 dollars

What is EPLI and how it could save your startup $100,000 dollars
Posted on Wed, 8 July 2020 by Jim Gellas, CPA, VP of Finance

This is the story of how a 20-person startup lost $100,000 of their cash because they didn’t have EPLI.  If you are a startup founder, have employees, and haven’t heard of EPLI, this post is for you!

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Understanding VC’s thought process during the COVID crisis

Understanding VC’s thought process during the COVID crisis
Posted on Mon, 29 June 2020 by Healy Jones, VP of FP&A

The COVID crisis has dramatically slowed down early-stage venture activity.

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Leading ScaleFactor Alternative

Leading ScaleFactor Alternative
Posted on Tue, 23 June 2020 by Healy Jones, VP of FP&A

Kruze Consulting is a leading alternative to ScaleFactor. Our team assists hundreds of high-growth companies with their books, taxes and provides CFO level support. Learn more now.

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Bill.com vs Gusto for paying contractors

Bill.com vs Gusto for paying contractors
Posted on Wed, 10 June 2020 by Scott Orn, CFA and COO of Kruze Consulting

Founders have a few different options for paying their contractors - we’ve seen everything from check (pretty standard) to Venmo (maybe not the best idea). But two of the most popular cloud solutions for paying contractors are Bill.com and Gusto.

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