Kruze consulting Blog

Accounting, Finance, HR and Tax for Startups

Financing a Startup

Financing a Startup
Posted on Sun, 6 June 2021 by scott orn

Financing a Startup - 8 most common sources of startup financing.

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How Much Do Accountants Charge Startups or Small Businesses?

How Much Do Accountants Charge Startups or Small Businesses?
Posted on Tue, 1 June 2021 by vanessa kruze

All small businesses and startups need to have good accounting practices in place. Not only is having good accounting, budgeting, tax preparation, and tax compliance crucial, but they can make or break a business.

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Does Crowdfunding Capital Raise Discourage Future VC Investment?

Does Crowdfunding Capital Raise Discourage Future VC Investment?
Posted on Sun, 23 May 2021 by scott orn

Does crowdfunding capital raise discourage future VC investment? We are getting this question a lot because there are way more ways to access capital these days than the traditional VC route, so startups are taking advantage of this.

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How Should Bookkeepers Account For Legal Retainers?

How Should Bookkeepers Account For Legal Retainers?
Posted on Tue, 18 May 2021 by scott orn

This is a question we are often asked and it is a good one. However, before answering it, let’s first dive into how a legal retainer works.

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Why Do Big Acquirers like to buy Small Startups via an Asset Sale vs. an Equity Purchase?

Why Do Big Acquirers like to buy Small Startups via an Asset Sale vs. an Equity Purchase?
Posted on Sun, 9 May 2021 by scott orn

Why do big companies like to buy smaller startups in an asset sale versus an equity purchase? The answer is pretty simple.

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Bigfoot Capital’s CEO Featured on “Founders & Friends” Startup Podcast

Bigfoot Capital’s CEO Featured on “Founders & Friends” Startup Podcast
Posted on Wed, 5 May 2021 by healy jones

Brian Parks, the CEO of Bigfoot Capital, was recently interviewed on Kruze Consulting’s Founder & Friends startup podcast.

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How to Legitimize a Handshake Equity Agreement Between Founders

How to Legitimize a Handshake Equity Agreement Between Founders
Posted on Mon, 3 May 2021 by scott orn

Startup founders often ask us how to legitimize a handshake equity agreement between two founders. This is a great question and often comes up around equity grants.

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What is an Orphaned VC Deal?

What is an Orphaned VC Deal?
Posted on Tue, 27 April 2021 by scott orn

Your startup just got VC funding. Congratulations! But, then you receive notification that your venture capital partner just left their firm. Before you panic, read this article about “what is an orphaned VC”. Although it sounds awful, it is not as bad as you might think.

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Which States Are Taxing PPP Loan Forgiveness?

Which States Are Taxing PPP Loan Forgiveness?
Posted on Mon, 19 April 2021 by scott orn

PPP or the Paycheck Protection Program has been pretty big in the startup space, especially for a lot of seed and Series A companies that haven’t raised a lot of capital.

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What Does an Outside General Counsel Do?

What Does an Outside General Counsel Do?
Posted on Mon, 12 April 2021 by scott orn

What does an outside general counsel do? I’ve been getting this question more often. I think most startup founder’s executive teams are used to working with a big startup law firm to handle all their financings, the M&A for sure.

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Form 3921: Everything you need to know

Form 3921: Everything you need to know
Posted on Wed, 7 April 2021 by vanessa kruze

Form 3921 is an IRS Form that reports the exercise of an employee Incentive Stock Option (ISOs).   Note that ISO’s can only be issued to startup employees, not contractors.

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What Does the VP of Ops or COO At a Startup Do?

What Does the VP of Ops or COO At a Startup Do?
Posted on Tue, 6 April 2021 by scott orn

Maybe you are an early-stage founder and you are at the point of needing to grow your leadership team? Maybe you are a newly hired VP or COO and are not quite sure of your role? You may be wondering, “what does the VP of Ops or COO at a startup do?” And the answer is a little bit of everything. PS. read to the end for helpful COO/VP of Ops tips.

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3 Tips for Startup Venture Capital Funding

3 Tips for Startup Venture Capital Funding
Posted on Tue, 30 March 2021 by healy jones

Startup founders, are you looking to raise venture capital? Here are 3 tips for startup venture capital funding.

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Brex vs Ramp - Which card is best for startups?

Brex vs Ramp -  Which card is best for startups?
Posted on Thu, 25 March 2021 by healy jones

One of the fastest-growing tools that we’ve seen our startup clients adopt is Brex’s corporate card. But Ramp’s expense management card is a great option for later-stage companies.

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What is the Right of First Refusal When it Comes to Startup Equity?

What is the Right of First Refusal When it Comes to Startup Equity?
Posted on Sun, 21 March 2021 by scott orn

What is the Right of First Refusal (ROFR) when it comes to startup equity? The ROFR is part of the stock purchase agreement that is signed during a venture capital fund raise.

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