My business’ California Registration was rejected because there is already the same business name in use, what should I do?

Kruze Consulting Startup Q&A Author
Vanessa Kruze Founder, CPA

If you submit your California Statement and Designation by Foreign Corporation and there is already a company using that exact same company name, the state is likely to reject it. If you call CA to ask about it (we’ve done this!) they are going to tell you that you CAN use the same name as another company - but under a pretty serious condition. You have to get permission from the original, similarly named company. That permission has to be written on that company’s official letterhead and appropriately signed. So it’s a real pain, and may run you some legal bills plus the time to get that other party on board. And who knows how the other company will react to you using the same name. 

What we suggest, and what a much more efficient method is, is for you to submit an application with a DBA. (DBA means “doing business as”).

For example, if you are named “Newco, Inc.” Change the name on the application to “Newco, Inc. which will do business in California as Here Co.”

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