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Financial Strategy and Planning

Rule of 40
Rule of 40
Updated on Aug 9, 2023
ACV
ACV - Annual Contract Value
Updated on Feb 7, 2024
ARR
ARR - Annual Recurring Revenue
Updated on Feb 5, 2024
The Burn Multiple: A Key Startup Metric
Explore the significance of the burn multiple, a key SaaS metric for assessing capital efficiency, with insights from Healy Jones, a former VC with extensive...
Updated on Jul 30, 2024
Zero-Based Budgeting
As the venture capital market becomes more challenging, some experienced startup executives are turning to an aggressive approach to managing their company’s...
Updated on Jul 17, 2023
Why Startups Shouldn’t Store Cash in Payments Accounts
Learn why startups must avoid keeping cash in payment processor accounts. Maximize yield, minimize risk, and protect your funds the smart way.
Updated on Aug 27, 2025
Startup Runway
Everything you need to know about startup runway. Kruze provides a lightweight startup runway calculator to estimate your company's cash runway.
Updated on Oct 7, 2024
Cash Burn Rate
Calculate your cash burn rate, learn how cash burn impacts runway and more. From the leading CPA and CFO services company serving VC backed startups.
Updated on Aug 30, 2024
Best Practices for Startup Cash Management
Kruze Consulting defines cash management for startups and offers tips on protecting your cash reserves.
Updated on Oct 9, 2025
Business Meal Deductions
Business Meal Deductions
Updated on Aug 9, 2023
Bond Ladders for Startup Cash Management
Kruze Consulting discusses everything you need to know about using bond ladders for good cash management at your startup.
Updated on Aug 1, 2024
3 Essential Tips for Raising Venture Capital
Prepare for VC funding with top tips on diligence, financials, and compliance. Boost your startup’s chances with Kruze Consulting’s expert advice.
Updated on Aug 28, 2025
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