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All Articles in Category

Financial Strategy and Planning

How to Incorporate a Startup

Choosing the right legal structure is crucial to your startup. It affects taxes, ownership, and business assets

Updated on Oct 25, 2024

Startup Revenue Models

Discover the best revenue models for your startup. Download our free templates and get expert advice on pricing, business models, and more.

Updated on Aug 30, 2024

Startup Budget Template

Discover why a startup budget template is essential for your business success. Learn how to use it for financial planning, sanity checking, investor relation...

Updated on Aug 19, 2024

Managing VC Funds When Interest Rates Drop

Learn how startups should wisely manage venture capital dollars as interest rates decline: prioritize safety, liquidity, and strategic yield.

Updated on Sep 3, 2025

What Startup's Accounts on the Balance Sheet Need to be Reconciled

The punch line here is that every single account on the balance sheet needs to be reconciled, not just the bank and the credit cards.

Updated on Aug 1, 2024

Off Balance Sheet Items and Startups

Off balance sheet items are usually spoken of in hushed tones when public companies crash and burn, usually in the haze of opaque financial disclosures.

Updated on Aug 1, 2024

Pitch during a downturn - 10 tips that work

As a former VC, I focus on helping Kruze clients pitch venture capitalists - and pitching during a downturn (really, a tech/VC recession) requires special fi...

Updated on Sep 5, 2025

Certificates of Deposits

Why CDs Are Not Ideal Investment Vehicles for VC-backed Startups

Updated on Jun 22, 2023

Net Dollar Retention

Net Dollar Retention (NDR) is a vital metric for Software as a Service businesses, showing customer satisfaction and the value they derive from a product. Le...

Updated on Jun 21, 2024

Cash Investment Policy Statement

Templated investment policy statement for startups managing millions of $ of VC funding. Learn best practices for managing your company's cash, and how to pr...

Updated on Jun 7, 2024