Bryan Long oversees content marketing for Kruze Consulting.
Bryan has worked extensively in marketing and advertising for financial and technology companies, including The Institute of Internal Auditors, Axiom Bank, NDI Recognition Systems, and SunGard Public Sector. He was also Training Operations Manager at The Institute of Internal Auditors.
Recent Blog posts by Bryan Long
Variable costs are a key factor for startup success
Learn how variable costs impact startups and discover strategies to manage them effectively for financial stability and growth
Updated on Wed, 19 February 2025
How do startups use warrants?
Learn about startup warrants, a key financial instrument for fundraising, debt financing, and strategic partnerships. Understand the benefits, risks, and important considerations for issuing warrants, including dilution, tracking, and legal advice.
Updated on Wed, 12 February 2025
What is amortization?
Amortization is crucial for startups, impacting loan repayment and intangible asset accounting. Learn how it affects your finances and how to strategize effectively.
Updated on Wed, 5 February 2025
Transfer pricing for startups: Navigating international growth
Learn how transfer pricing impacts startups expanding internationally. Understand its importance for tax compliance, fundraising, and scalability. Get expert tips on navigating cross-border transactions.
Updated on Sun, 2 February 2025
Managing your startup’s overhead costs
How can startups effectively manage overhead costs? This guide covers practical strategies like remote work, automation, outsourcing, and smart accounting to extend runway and boost profitability.
Updated on Wed, 29 January 2025
Understanding unit economics for startups
What are unit economics and why are they crucial for startups? Learn how to calculate CAC, LTV, and more to understand your business's profitability and scalability.
Updated on Fri, 24 January 2025
What is accounts receivable turnover?
Learn what accounts receivable turnover is how to calculate it and why it's crucial for startup cash flow fundraising and financial health.
Updated on Sun, 19 January 2025
Understanding operating leverage: A startup's path to profitability
How can startups use operating leverage to their advantage? Explore the relationship between fixed and variable costs and their impact on scalability, profitability, and competitive edge.
Updated on Wed, 15 January 2025
Understanding net income: The bottom line for your startup
What is net income and why is it crucial for startup success? Learn how to calculate it, understand its importance for investors, and track your startup's financial health.
Updated on Fri, 10 January 2025
