Bryan Long oversees content marketing for Kruze Consulting.
Bryan has worked extensively in marketing and advertising for financial and technology companies, including The Institute of Internal Auditors, Axiom Bank, NDI Recognition Systems, and SunGard Public Sector. He was also Training Operations Manager at The Institute of Internal Auditors.
Recent Blog posts by Bryan Long
What is accounts receivable turnover?
Learn what accounts receivable turnover is how to calculate it and why it's crucial for startup cash flow fundraising and financial health.
Updated on Sun, 19 January 2025
Understanding operating leverage: A startup's path to profitability
How can startups use operating leverage to their advantage? Explore the relationship between fixed and variable costs and their impact on scalability, profitability, and competitive edge.
Updated on Wed, 15 January 2025
Understanding net income: The bottom line for your startup
What is net income and why is it crucial for startup success? Learn how to calculate it, understand its importance for investors, and track your startup's financial health.
Updated on Fri, 10 January 2025
Understanding non-GAAP Metrics for startups
How do investors use non-GAAP metrics to assess startups? Explore key metrics like CAC payback, ARR, and GMV, and understand how they reveal a startup's true growth potential.
Updated on Sun, 5 January 2025
New R&D Tax Legislation: What Startups and VCs need to know
Congress is working on a tax package (called the Smith/Wyden tax package) that could revive key tax provisions, including the deductibility of research and development expenses.
Updated on Wed, 16 October 2024
The Corporate Transparency Act: Startups and Beneficial Ownership Information Reporting
Compliance with regulatory requirements is crucial for the success of any business, but startups, with limited resources, need to be particularly careful.
Updated on Thu, 1 August 2024
Refund Accounting for Startup
Refunding customers is a necessary part of doing business for almost every early-stage company, especially for ecommerce or direct-to-consumer startups.
Updated on Thu, 1 August 2024
