Posted on: 08/27/2023
Sarvin Patel of Curie Co. - Podcast Summary
Sarvin Patel of Curie Co discusses Curie Coâs technology, which works to replace chemicals with biodegradable enzymes, reducing the amount of chemicals entering the environment by replacing them in personal care products.
Sarvin Patel of Curie Co. - Podcast Transcript
| Healy: | ⊠hey, this is Healey Jones, VP of financial strategy here at Kruze Consulting. And I want to say thanks to our podcast sponsor ARC. At Kruze, weâve got a number of clients successfully using ARC to manage their deposits, payments, access financing, all in one place. One of the things that ARC provides thatâs really great is over $250,000 in FDSC coverage. Their insurance program goes beyond the standard limit, and it secures up to $5,250,000. So startups that have even more cash than that can go and access treasury solutions to provide yield and safety. If youâre a startup looking for a secure financial solution that can help you scale, please check out our sponsor ARC at arc.tech. |
| Singer: | So when your troubleâs are mountain in tax or accounting, you go to Kruze, from Founders and Friends. Itâs Kruze Consulting, Founders and Friends, with your host, Scotty Orn. |
| Scott: | Welcome to Founders and Friends podcast with Scott Orn at Kruze Consulting. And today my very special guest is Sarvin Patel of CurieCo. Welcome, Sarvin. |
| Sarvin: | Thank you, Scott. Iâm glad to be here. |
| Scott: | Yeah, me too. Glad youâre here. And youâre doing something really cool, and unique, and it combines hardcore science with products that people can all relate to in their normal life. So maybe just kind of retrace your career a little bit, and tell us how you got fired up about this company, and wanted to join? |
| Sarvin: | Yeah, absolutely. So Iâm a chemical engineer by training, but that was many moons ago. And very quickly, I moved into getting my MBA, and kind of getting into strategy finance. I spent most of my career with Cargill. I feel lucky to have started there. Just a great company, meritocracy, global in its reach, and had a lot of really good mentors along the way. And I spent time in corporate development, M&A strategy. I spent time in Cargillâs food ingredient businesses. I then went into internal audit, so- |
| Scott: | I didnât know that. |
| Sarvin: | Yeah. Sort of going off-road for a while, but it was really good for me. I was a 30, 40,000 foot person, and then I was getting in into the details. |
| Scott: | Yeah. |
| Sarvin: | And it was great, because Iâm an engineer by training, so I was analytical, but this was getting into business processes, and it was beyond the financial auditing. It was going from operational audits, and inventory management, even looking at control risk of the organization. I would always go to the businesses within Cargill, and say, âIâm not here to audit you, Iâm here to audit the process.â |
| Scott: | Yeah, yeah. |
| Sarvin: | You probably realize, that relaxes, that gets people to kind of think about, âOkay, weâre trying to protect the broader risks.â And my career with Cargill took me to Asia, thatâs where I was responsible for risk management for all of Asia. I traveled to Cargillâs businesses in Papua New Guinea, Vietnam, China- |
| Scott: | Thatâs cool. |
| Sarvin: | India, all over. Learned a lot. And then when I came back to The U.S., I wanted to get into the commercial side of things, so I joined Cargillâs⊠Cargill is so big that they actually have an investment platform and it was called CarVal Investors. Itâs now gone to AB, so itâs AB CarVal, but we invested in distressed securities, bank debt, bonds. |
| Scott: | Are you kidding me? I didnât know that. |
| Sarvin: | Yeah. Yeah, itâs amazing. And itâs in industries that are not Cargill related, per se. So we were looking at deals in telco, in Argentina, and power plants, and [inaudible 00:04:03] Australia. So it was all very different, but looking at capital structure, how businesses get in trouble. And to me, that was fascinating, because I had spent this early part of my career in Cargillâs businesses that were very well-run, process-oriented, and then looking at investing in companies that got in trouble and distressed. And you had to roll up your sleeves and really dive in and understand them. |
| Scott: | Did you guys go in, and you take a position, and then actually be an activist shareholder? Or was it more of a financial play, or⊠âCause if you have all this expertise at Cargill, we call it kaizen, continuous process innovation, did you go in, and actually help fix the companies? That would be pretty interesting. |
| Sarvin: | No, it wasnât that active. Good question. It was more of us taking a position in the capital structure from a debt position, which is what we understood, and then looking at, âCan we get more value? Is there a way to restructure this? Can the business make it, or is it a structural issue, and thereâs recovery value? So- |
| Scott: | Oh, yeah. Yeah, yeah. |
| Sarvin: | But I actually had interest to do exactly what you just brought up, which is, âHow can you go into a company, and then actually now be a part of it? Have more of an ownership feeling.â And so I had looked at various deals, and at one point, to build something, decided to take more of an operating partner role in an investment of a private equity deal. So thatâs when I left after 16 years, and I actually signed up to try to grow a fertilizer platform business that we bought distressed debt, we restructured it in Brazil, it was a Canadian-based company. And then we did an acquisition, because Nutrien had to get rid of one of their key assets in Idaho as part of an antitrust thing. And so that allowed me to get under the tent a little bit about it in investments. I was humbled in that you really learn what you donât know, because as an investor, as a principal investor, thinking I knew, and I could get into the details here, when you actually go run something, and you understand all the risks that can come up, you realize what you donât know. And- |
| Scott: | Oh God. |
| Sarvin: | It was incredible. And it would be left hand, right hand. I mean, it would just come out of I everywhere. And to me, it was more about being flexible to be able to have conviction for where youâre going. And then along the way, can you be flexible? Can you find ways to mitigate risk? Can you find backup plans that allow you to keep moving forward? Because the guarantee is that youâre going to face a challenge. If youâre moving, you face⊠Why do you face challenges? Because youâre moving. |
| Scott: | Yeah. |
| Sarvin: | If youâre stationed, youâre- |
| Scott: | Well, I feel like thatâs the spice of life, âcause I switched from venture capital and investment banking to joining Vanessa eight years ago at Kruze, I was the third person, and now weâre 160 people, and it was the ride of a lifetime, and all the resourcefulness youâre talking about, and figuring things out, and I had a great partner, but Iâm so glad I did that. I could have sat in venture capital for another 20 years, and collected paychecks, and pontificated about a lot of stuff, but now I know how things work, and how to build things now. |
| Sarvin: | Thatâs awesome. |
| Scott: | I mean, the cool thing is you came from a place of operational excellence into then, âHey, weâve got to fix this distressed entity, and I can apply all that.â And then I donât know what the rest of your career timeline is, but now youâre at an early stage startup, right? |
| Sarvin: | Yeah. |
| Scott: | Curie is pretty early. |
| Sarvin: | Yeah, weâre very early. So for me, I realize I enjoy that. I like being in the chaos, and building things. So Curieâs very early⊠Weâre post-series A, so when I joined, I met Erika Milczek whoâs the founder, and brilliant scientist, and she worked with Merck prior to CurieCo, and she went to get a Brazilian blowout, and actually felt her eyes watering. So sheâs like, âWhatâs in here? What are the chemicals?â And realized it was formaldehyde. |
| Scott: | Oh my god. |
| Sarvin: | Yeah, she was like, âThis is crazy.â And so started to investigate, do some research on her own, and she was in Merckâs process chemistry group, really working with enzymes, doing a lot of novel things around enzymes and enzyme engineering. And so she decided thereâs a solution here thatâs bio-based one to be able to go after these legacy petrochemical-based preservatives. And formaldehydeâs been long replaced, parabens are something else that youâve probably seen a lot of news about, paraben-free and things like that. There are a lot of other chemicals that are now under scrutiny. Thereâs increasing retailer pressure and consumer pressure. So she started the company, got some initial proof of concept worked on, and then when I heard her story, for me, it brought me back full circle, Iâm also an environmental engineer, so it brought me back to say, âHey, we can do something really good, develop a sustainable product, have a pretty big impact. Hereâs a brilliant entrepreneur whoâs earlier in their career, and I would loveâŠâ For me, it was a moment to give back. So what motivated me was something different, in the sense that, âHow can I be a part of this, and help in some way?â Iâm not a technical person, but maybe I can bring some of the business background, maybe I can help bring in my network and things like that. Thatâs what motivated me, and itâs been honored learning for me. Iâve learned a lot from both Erika and the team. Iâve learned a lot about industrial biotech, which I knew a little bit about, but I got to know a lot more about. I wear two hats, so Iâve given my financial background, I have the CFO hat that, actually, led us to Kruze. And so when I came in, I was like, âOkay, yeah, Iâll do the finance, Iâll roll up my sleeves, I can do this, and then take on the COO hat, and responsible for commercial and things like that.â But I wanted to find a good partner. And so for me, the first thing I was like, âOkay, Iâve got IT, and Iâve got finances, two big areas, where things can go wrong, and if they go wrong, can just create issues and divert energy away from the business to do it.â |
| Scott: | Yeah. |
| Sarvin: | So we did interviews, we met a bunch of different firms in both those areas, including⊠And we happened upon Kruze, and- |
| Scott: | Awesome. Thatâs amazing. By the way, this is not a paid commercial here. |
| Sarvin: | No, no worries. But I think something that I had mentioned is what we like to do is something I brought to CurieCo, is a process where we assess our partners. |
| Scott: | That was super cool. |
| Sarvin: | Yeah. |
| Scott: | Super cool. |
| Sarvin: | The genesis of that really is, I remember in Cargill, hereâs 150 year old company, and humble in many ways in how they approach, and I remember there was this talk around being a partner of choice. And we, as a company, Cargill, wanted to be this partner of choice. And I remember, I was like, âWhat does that mean?â And we wouldnât think about that, âWhat does that really mean?â And then as a supplier mostly to large customers, I kind of understood what that was starting to mean. When I was in the fertilizer company, I started to say, âOkay, we are buying sulfur from⊠And itâs a commodity, but our plant needs to get really good quality sulfur, and it needs to get it on time. And yes, we can act transactional to the parties weâre dealing with, but why donât we try to figure out how we can get a deeper relationship?â |
| Scott: | Yeah, yeah. |
| Sarvin: | So that led to this scorecard, where we would actually measure certain things, and then communicate that. Because to me, why build a relationship, and why invest the time if we are going to be very transactional? If itâs not working, you know quickly, itâs not working and you move on. But if youâre invested in it, itâs good for both parties. |
| Healy: | Hey, this is the VP of financial strategy at Kruze, jumping in to thank our sponsor of this podcast, ARC. At Kruze, we have a number of clients who are successfully using ARCâs FinTech tools to store deposits, manage payments, get financing, earn yield, all in one place. But another thing thatâs important about ARC is that they have a heightened security and safety feature, because they partner with globally recognized banks, theyâre able to offer an FDIC coverage over $250,000. In fact, they offer up to $5,250,000 in FDIC coverage. And if you have more cash than that, they have treasury solutions, they can provide yield and safety for even more money. So if youâre looking for a comprehensive financial solution that can help you scale, check out Arc, go to arc.tech. Thanks again to our sponsor, Arc. |
| Scott: | I totally agree, and I always think, it can be a commodity if you let it be a commodity, but that has a negative connotation with me. And I think the best business relationships are always win-win. And for those who donât know, you sent us, basically it was a summary of our relationship, and [inaudible 00:14:50], this is what youâre talking about. We were blown away, and thought it was so cool. And actually, I think weâre going to implement that on the Kruze side for- |
| Sarvin: | Oh, thatâs really cool. |
| Scott: | âCause, just like you, we have a key IT partner, and a key recruiting partner, and things that make our company go. [inaudible 00:15:08] it was really beautiful actually. And randomly, I know Bill [inaudible 00:15:11] from Kruze reached out⊠I think he emailed you yesterday or day before, didnât even know weâre talking, and was like, âHey, can I get a version of that?â Or something- |
| Sarvin: | Oh, thatâs cool. I mean, itâs great to hear, and I appreciate the feedback on that. |
| Scott: | Not only did it make us feel good, but itâs going to help us be better. So anyways, thatâs cool. The one thing I was going to say on CurieCo by the way is, you talked about all these reasons why you wanted to join, but I also think thereâs something reformulating, or innovating on these chemicals. Youâre going to touch millions and millions of people without⊠Maybe theyâll never know it, right? |
| Sarvin: | Correct. |
| Scott: | But you and the company, so this is your mission, this is⊠I mean, itâs really cool that you can⊠Itâs going to touch so many lives out there, and where else⊠You look at a role, or a job, and itâs like, âWell, am I helping people? Do I matter?â |
| Sarvin: | Right. |
| Scott: | And I think thatâs what was super cool about CurieCo is that you, Erika, the team, youâre actually going to redo some stuff thatâs going to maybe save lives, or maybe just help people not get sick, or whatever it is. Itâs very impactful. |
| Sarvin: | Yeah, thank you. Yes, that is very motivating for us. Weâre focused initially on preservatives, and why preservatives? Theyâre everywhere. So to your point, weâre really concerned about human health and planet health. Chemical preservatives, they go down the drain, theyâre in the products you use, theyâre in everyday products. Theyâre in medicines we take, the food we eat, the products we put on our face and body, and then they end up in our waterways eventually. And that can persist at low levels. Youâve heard the superbug problems and things like that, so what happens is, when you get low level of chemicals persisting in the environment, you create resistance for that. And our enzymes, enzymes are protein, theyâre bio-based molecules, so they break down into simple amino acids. Think of it [inaudible 00:17:22] fish food. |
| Scott: | Yeah, thatâs cool. |
| Sarvin: | Yeah, thatâs cool. And enzymes are catalytic, so thatâs really cool, because if you think of a chemical, itâs a stoichiometric plate, have a chemical, it has a certain function, when it gets used up, itâs used up. Whereas an enzyme has a turnover concept, so itâs catalytic. |
| Scott: | Interesting. |
| Sarvin: | Yeah, itâs catalytic. So it can keep working, therefore, you need less of it, relatively. |
| Scott: | It regenerates every time itâs used or something like that. |
| Sarvin: | Basically. |
| Scott: | Is that the right way of thinking about it? |
| Sarvin: | Yeah, think about it, it does its function, it doesnât get consumed in doing that, eventually the activity will diminish, but thereâs a turnover concept. And given itâs catalytic, we can use less of it, and therefore we can be cost-competitive. So one of our visions is, how do we do sustainable care for all? As you were saying, how do we touch a lot of the world and the product? |
| Scott: | Yeah. |
| Sarvin: | And the way to do that is, we have to be cost-competitive. And enzymes being catalytic allow us to at least start down that journey. Itâs a long process, itâll be different products and innovations. |
| Scott: | Well, you also talked about though, the pressure on retailers, and consumer choice changing. Itâs going back to that you can be a commodity if you want to, you need to be price-competitive in this world to exist as a company- |
| Sarvin: | Correct. |
| Scott: | But if youâre getting close, and then there are all these other externalities that people care about that give you the leg up, thatâs whatâs so cool about innovative companies like you folks, as long as youâre close, youâre going to get⊠And the trends are working your way, and the retailers care about that stuff, and consumers care about it, youâre going to get picked. And then you have an additional opportunity to rework your cost curves, and- |
| Sarvin: | Correct. |
| Scott: | And get more scale, and then surpass whatever the cost curve is. |
| Sarvin: | Yeah, thatâs a great point. I mean, our mantra is MVP, whatâs our first product, and letâs get it out there, and get it in use. And our platform is for enzyme engineering. It is to do what youâre saying, Scott, itâs, how do we come up with the next enzyme that can do this different functionality? |
| Scott: | Yeah. |
| Sarvin: | And our core expertise is that enzyme engineering, how do we take enzymes and engineer in specificity, and allow these enzymes to do certain things that legacy chemicals can do basically, but do it maybe faster, or better. But weâre a product company, so we need to get our product out to the market. |
| Scott: | So it takes one proof of concept or two proof of concepts, and then the money starts flowing. |
| Sarvin: | Right, yeah. |
| Scott: | And by the way, you have the Cargill experience where youâre selling to giant companies, but you guys may go, âI donât actually know the strategy of the company.â Maybe you go direct, and youâre a product company, or maybe you also replicate the Cargill strategy, and you power Procter & Gamble, or Clorox, or those companies- |
| Sarvin: | Yeah, good question. |
| Scott: | Customer products too. |
| Sarvin: | I mean, we wonât talk about specific names obviously, but= |
| Scott: | Iâm making those names up by the way, I have no idea who youâre working. So if I got too close to the arrow there, or the bullseye, apologies. |
| Sarvin: | No worries. Thatâs fine. Correct. Our strategy is B2B, weâre not developing that product thatâs going to be in the consumerâs hand, so weâll be behind the scenes, weâll be in the products, unseen, but weâre doing that job of, how do we extend shelf life today? And with supply chain and all those issues that are out there, how do we extend shelf life, which is about protecting health and personal health for people using products? |
| Scott: | Yeah. |
| Sarvin: | And we have large multinationals weâre working with to do our beta testing and products. Thatâs great, because those large companies push us to make sure our standards for how weâre manufacturing, and thinking about safety, and all of those things. The bar is set with these large players, and then weâre working with the innovative, theyâre innovative, and then thereâs innovation happening at the second tier, and the indie brands, theyâre coming up with their, âHey, this is natural.â And we want to be able to be a solution for even those indie brands who are coming in, even the mid-team. |
| Scott: | I went to business school at Kellogg, which is the marketing- |
| Sarvin: | Awesome. |
| Scott: | And all those people, most of them went to work for consumer product companies, and the indie brands, thatâs their point of differentiation- |
| Sarvin: | Correct. |
| Scott: | A lot of times, weâre natural, weâre healthier, you can feel good about putting this on your baby, or something like that. I know thatâs how we consume products in our house. Weâve got a kid, and weâre very careful about what products we use with our kid. |
| Sarvin: | [inaudible 00:22:36] |
| Scott: | Thatâs the cool thing about now is, everyoneâs more educated people are looking for those type of products, the big companies understand that now, and so it opens up opportunities for folks like you. |
| Sarvin: | Yeah, thank you, Scott. Interesting, you talk about the label, and how you look at things, and whatâs happening, and we did some research between Europe and U.S. for example, just initially, how are products⊠How are people looking at it? What stands out? And thereâs a lot of preservative-free, or the no parabens, or no⊠More from a negative standpoint. And then thereâs some movement towards positive, but thereâs a gap in what can you talk about in a positive way. And we hope to be on that side, and say, âHey, we have a bio-based alternative to be able to extend shelf life.â |
| Scott: | Itâs also a hard science problem, so thereâs a lot of, as an investor, thinking, âIf they can crack this code thereâs real defensible IP here, and this company is going to be valuable, and thereâs a clear need in the market, and it resonates with the consumer.â So I think itâs really cool what youâre working on, itâs really neat. |
| Sarvin: | Thank you, Scott. |
| Scott: | I should respect your time here, âcause we could probably talk for another 20 minutes here, but maybe tell everyone how to reach out. Maybe the Kellogg alums are listening to this, and theyâre like, âHey, this sounds awesome. I need to get this into my product.â How do they reach out? How do they work with you? How do they work with Erika? Whatâs the contact- |
| Sarvin: | Yeah, we appreciate it. Weâre going to do a product launch here coming up soon, so we hope to get some samples out, and so I would say please keep an eye out, probably in the next couple of months, thereâll be a launch talking about our product, and more about that. Our website is www.curieco.com. Thatâs where you can go and learn more about the company, and eventually, thatâs where youâll see a way to contact us, and get your hands⊠If youâre a formulator out there, Iâd love to have you try our product, and see how it works. Thereâs no silver bullet in this sort of space, we want to be an enabler, and we work well with other molecules out there, and so would love to have formulators, other businesses that are working with finding a preservative solution to come connect with us. |
| Scott: | Thatâs awesome. |
| Sarvin: | You can also just connect with me on LinkedIn, thatâs a great way. Send me a message, Iâll make sure you get connected to the right person. |
| Scott: | Love it. Well, Iâm excited. We were talking before I turned the recorder on, but this is one of the best parts of my job, talking to folks like you, and hearing what youâre doing, and I love it. And thanks for teaching us something about the supplier evaluation process that was really cool to get. And Iâm just excited for CurieCo, and give everyone my best. |
| Sarvin: | Thank you. Thank you, Scott. And we appreciate you as a really key partner. |
| Scott: | Ah, thanks, man. |
| Sarvin: | Thank you. |
| Scott: | Thank you. |
| Sarvin: | Yeah. Awesome. Okay. |
| Singer: | So when your troubleâs a mountain in tax or accounting, you go to Kruze, from Founders and Friends. Itâs Kruze Consulting, Founders and Friends with your host, Scotty Orn. |
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