What is a sample chart of accounts for SaaS companies?

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Kruze Consulting Startup Q&A Author
Vanessa Kruze Founder, CPA

Looking at the Chart of Accounts can be a bit dense so I’ve decided to presenting a sample P&L, and also a table with the chart of accounts below. (The goal of the Chart of Accounts is to get the accounts to track to the appropriate location on the financial statements.) Take a look at the screenshot below, the see the sample SaaS chart of accounts below, and structure your Chart of Accounts accordingly:

Sample profit and loss

Caveat: your business is unique, so you may need to do some tailoring!

Seed SaaS Chart of Accounts

Account Type Detail Type
Bill.com Money In Clearing Bank Cash on hand
Bill.com Money Out Clearing Bank Cash on hand
SVB Checking Bank Checking
SVB MMA Bank Checking
SVB Savings Bank Checking
Accounts Receivable (A/R) Accounts receivable (A/R) Accounts Receivable (A/R)
Loans to Shareholders Other Current Assets Other Current Assets
Prepaid Expenses Other Current Assets Development Costs
Prepaid Rent Other Current Assets Other Current Assets
Undeposited Funds Other Current Assets Undeposited Funds
Accumulated Depreciation Fixed Assets Other fixed assets
Computer Equipment Fixed Assets Other fixed assets
Furniture and Equipment Fixed Assets Other fixed assets
Leasehold Improvements Fixed Assets Other fixed assets
Accumulated Amortization Other Assets Other Long-term Assets
Deposit on Rental Other Assets Other Long-term Assets
Patents Other Assets Other Long-term Assets
Security Deposit Other Assets Other Long-term Assets
Accounts Payable (A/P) Accounts payable (A/P) Accounts Payable (A/P)
Amex Credit Card Credit Card Credit Card
401(K) Payable Other Current Liabilities Other Current Liabilities
Accrued Expenses Other Current Liabilities Other Current Liabilities
Accrued Interest Other Current Liabilities Other Current Liabilities
Payroll Liability Other Current Liabilities Payroll Tax Payable
Reimbursement Liability Other Current Liabilities Other Current Liabilities
SF Taxes Payable Other Current Liabilities Other Current Liabilities
Loans from Shareholders Other Current Liabilities Other Current Liabilities
Unearned Revenue Other Current Liabilities Other Current Liabilities
Common Stock Equity Common Stock
Opening Balance Equity Equity Opening Balance Equity
Retained Earnings Equity Retained Earnings
Series Seed Equity Preferred Stock
Series Seed: Seed Series Financing Costs Equity Accumulated Adjustment
On Demand Revenue Income Other Primary Income
Subscription Revenue Income Other Primary Income
Hosting Cost of Goods Sold Cost of labor - COS
Merchant Account Fees Cost of Goods Sold Other Costs of Services - COS
Subcontractors Cost of Goods Sold Cost of labor - COS
Advertising and Promotion Expenses Other Miscellaneous Service Cost
Advertising and Promotion: Advertising Expenses Other Miscellaneous Service Cost
Advertising and Promotion: Collateral - Swag Expenses Other Miscellaneous Service Cost
Advertising and Promotion: Conferences and Tradeshows Expenses Other Miscellaneous Service Cost
Advertising and Promotion:Public Relations Expenses Other Miscellaneous Service Cost
G & A Expense Expenses Dues & subscriptions
G & A Expense: Bank Service Charges Expenses Other Miscellaneous Service Cost
G & A Expense: Computer and Internet Expenses Expenses Other Miscellaneous Service Cost
G & A Expense: Insurance Expense Expenses Other Miscellaneous Service Cost
G & A Expense: Janitorial Expense Expenses Other Miscellaneous Service Cost
G & A Expense: Office Expenses Expenses Other Miscellaneous Service Cost
G & A Expense: Payroll Processing Fee Expenses Other Miscellaneous Service Cost
G & A Expense: Utilities Expenses Other Miscellaneous Service Cost
Meals & Entertainment Expenses Other Miscellaneous Service Cost
Meals & Entertainment:Coffee Expenses Advertising/Promotional
Meals & Entertainment: Dining Out Expenses Advertising/Promotional
Meals & Entertainment: Office Meals Expenses Advertising/Promotional
Payroll Expenses Expenses Payroll Expenses
Payroll Expenses: Employee Benefits Expenses Office/General Administrative Expenses
Payroll Expenses: Employer Payroll Taxes Expenses Other Miscellaneous Service Cost
Payroll Expenses: Salary Expense Expenses Other Miscellaneous Service Cost
Payroll Expenses: SF Payroll Tax Expenses Other Miscellaneous Service Cost
Professional Fees Expenses Other Miscellaneous Service Cost
Professional Fees:Accounting & Finance Expenses Advertising/Promotional
Professional Fees: IT Expenses Advertising/Promotional
Professional Fees: Legal Fees Expenses Other Miscellaneous Service Cost
Professional Fees: Other Professional Services Expenses Advertising/Promotional
Professional Fees: Recruiters Expenses Advertising/Promotional
Professional Fees: Upwork Expenses Advertising/Promotional
Rent Expense Expenses Other Miscellaneous Service Cost
Travel Expense Expenses Other Miscellaneous Service Cost
Travel Expense: Airfare Expenses Other Miscellaneous Service Cost
Travel Expense: Ground Transportation Expenses Other Miscellaneous Service Cost
Travel Expense: Lodging Expenses Other Miscellaneous Service Cost
Web Services Expenses Other Miscellaneous Service Cost
Web Services: 1Password Expenses Advertising/Promotional
Web Services: Adobe Expenses Advertising/Promotional
Web Services: CircleCI Expenses Advertising/Promotional
Web Services: eShares Expenses Advertising/Promotional
Web Services: Fullstory.com Expenses Advertising/Promotional
Web Services: Google Apps Expenses Advertising/Promotional
Web Services: Heap Analytics Expenses Advertising/Promotional
Web Services: Intercom.io Expenses Advertising/Promotional
Web Services: Recruiting Software Expenses Other Miscellaneous Service Cost
Web Services: Salesforce Expenses Advertising/Promotional
Web Services: Slack Expenses Advertising/Promotional
Uncategorized Expense Other Expense Other Miscellaneous Expense
Amortization Expense Other Expense Other Miscellaneous Expense
Depreciation Expense Other Expense Depreciation
Interest Expense Other Expense Amortization
Tax Expense Other Expense Other Miscellaneous Expense

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