I’m happy to report that the vast majority of our business comes from referrals from existing clients, so I’ll venture to say that my firm, Kruze Consulting, is becoming well known within the startup community.
Background on Kruze: We provide Accounting, Tax, Finance, Bookkeeping and HR expertise for over 175+ funded startups. I’m a CPA, and in the past I’ve worked at Deloitte Tax and I was the Controller of a 120+ employee startup. Our COO Scott Orn is a Kellogg MBA, former VC Partner at Lighthouse Capital Partners, and before that was an investment banker at JPMorgan’s technology group. Our tax leader is a CPA and a former IRS agent - and is an expert on R&D tax credits (a great way for unprofitable companies doing a lot of engineering and R&D work to reduce their burn rate). Our Vice President of Financial Planning and Analysis has an MBA from Wharton and used to be a VC, and an exec at several companies that raised a ton of venture funding.
Companies that have raised seed and venture capital are not like other businesses. They need finance and tax advice from a CPA who understands the unique needs of high-growth, often times unprofitable, companies. Knowing the cash out date, the average burn rate, the variance to burn… plus, since many startups are in more “regulatory complex” cities like San Francisco or New York, your CPA needs to be aware of filing deadlines and governmental paperwork.
Plus, a good tax CPA will know the tax code well enough to be able to help the startup use tax incentives to reduce their burn rate. Kruze Consulting’s CPAs know what government incentives are available to help cut startups burn - our work is helping our startups save over $3 million in burn this year.
Some of the CPA and accounting services we provide include: bookkeeping, payroll, benefits, taxes, venture and venture debt advice, 409A valuation reporting, board prep, budget creation and HR.
We have offices in NYC, San Francisco, Silicon Valley and Los Angeles.
Feel free to reach out to me if you’d like to work together: firstname.lastname@example.org.